EA FC 24 Teams Up with Pepsi for Exclusive In-Game Rewards Campaign

EA FC 24, the latest installment in the popular EA football game series, has forged a notable partnership with Pepsi, despite the split between Electronic Arts (EA) and FIFA. Although the marketing campaign is currently limited to five countries—Belgium, France, the Netherlands, Norway, and the United Kingdom—it has generated considerable excitement among fans worldwide.

This collaboration introduces exclusive in-game Pepsi-themed rewards that can elevate your gaming experience. The campaign went live on October 1, 2023, and its duration is yet to be specified. Here’s a comprehensive guide to the EA FC 24 Pepsi Rewards.

Claiming these Pepsi-themed rewards is a straightforward process. To unlock these goodies, all you need to do is purchase a 500ml Pepsi bottle featuring the EA FC Sports logo. These specially marked bottles contain a unique code beneath the label, which you can redeem for free in-game items.

After obtaining the code, link your EA Sports account to Pepsi’s website, and you can enjoy the in-game rewards. Keep in mind that each player can redeem a maximum of 10 packs.

Players who successfully redeem these codes will receive a gold player in EA FC 24 with a minimum overall rating of 75. But the excitement doesn’t stop there. The game also offers a thrilling assortment of Pepsi-themed kits, tifos, and stadium themes for its dedicated fanbase.

While the campaign’s duration is currently unspecified, it’s advisable to take advantage of it while it lasts. Additionally, if the campaign isn’t available in your region, keep an eye out for future collaborations. EA Sports has a history of partnering with global brands like Nike and Adidas, and more collaborations are likely on the horizon.